Keratin Hair Treatment: Types, Process, Benefits & Cost
- Poonam Lalwani

- Aug 12, 2021
- 10 min read
Updated: Jul 13

Quick Answer
If you're tired of dealing with frizzy, dry, or difficult-to-manage hair every morning, Keratin Hair Treatment could be the solution you're looking for.
It's a professional salon treatment that smooths the hair, controls frizz, enhances shine, and makes daily styling much easier. Depending on the type of treatment and how well you care for your hair afterward, the results can last anywhere from 6 weeks to 6 months.
Unlike permanent straightening, keratin treatment is designed to improve your hair's appearance while maintaining a soft, natural look.
Key Takeaways
✔ Smooths frizzy and unmanageable hair
✔ Makes hair shinier, softer, and easier to style
✔ Different keratin treatments offer different levels of straightening
✔ Results typically last 6 weeks to 6 months
✔ Professional application gives the safest and best results
✔ Sulfate-free products help maintain the treatment for longer
What Exactly Is Keratin Hair Treatment?
Have you ever looked in the mirror after styling your hair, only to see it become frizzy again the moment you step outside?
You're not alone.
Humidity, pollution, heat styling, colouring, bleaching, and even regular hair washing gradually weaken the natural keratin in your hair. As a result, hair becomes rough, dry, dull, and much harder to manage.
A Keratin Hair Treatment is designed to restore smoothness by coating the hair with a keratin-rich formula and sealing it into the hair using controlled heat. This helps smooth the outer layer of each strand, reducing frizz while adding softness and shine.
One of the biggest misconceptions is that keratin treatment permanently straightens hair.
It doesn't.
Instead, it makes your hair look healthier, feel softer, and become much easier to style while still allowing it to move naturally.
If your goal is healthier-looking hair without spending hours blow-drying or straightening every morning, keratin treatment is one of the most popular professional salon treatments available today.
Which Type of Keratin Hair Treatment Is Right for You?
Not every keratin treatment delivers the same results.
Some are designed simply to reduce frizz, while others provide a much smoother, straighter finish that lasts for several months.
Choosing the right treatment depends on your hair type, lifestyle, and the final look you're hoping to achieve.
✅Keratin Express Treatment
If you're looking for a quick refresh before a vacation, wedding, or special event, Keratin Express Treatment is a great option.

This lighter version of keratin treatment smooths the hair, controls mild frizz, and adds noticeable shine without dramatically changing your natural texture.
Best For
Mild frizz
Fine or slightly wavy hair
First-time keratin clients
Quick maintenance between major treatments
Results typically last: Around 6 weeks.
✅Brazilian Keratin Treatment

This is the treatment most people think of when they hear the word "keratin".
Brazilian Keratin Treatment is designed for people who want smoother, shinier, and much more manageable hair. It significantly reduces frizz and can also make naturally wavy or curly hair appear straighter, depending on your hair type.
Many traditional Brazilian keratin products contain formaldehyde or formaldehyde-releasing ingredients because they help create longer-lasting results. However, many professional salons now also offer formaldehyde-free alternatives for clients who prefer a gentler option.
Best For
Thick hair
Curly or wavy hair
Hair that's difficult to manage in humid weather
Results typically last: 4–6 months.
✅Japzilian Keratin Treatment
Japzilian Treatment combines the smoothing benefits of Brazilian keratin with some of the straightening effects associated with Japanese hair treatments.

It's ideal for people who want noticeably straighter hair but aren't ready for permanent rebonding.
Best For
Very frizzy hair
Thick hair
Clients wanting a sleeker finish
Hair that's difficult to straighten daily
Results typically last: Around 4–5 months.
✅Soft Keratin Treatment
The soft keratin hair treatment gently reduces frizz. This straightening treatment serves people with moderately straighten hair. It facilitates people with unmanageable, thin, or overly porous hair.

This new keratin treatment combines an extra step prior to the traditional keratin treatment. It involves the softening of the hair's shaft before the usual keratin process so that the protein penetrates deeply into each hair strand.
Often inexperienced hairstylists soften the hair way too much, ruining the hair texture. This treatment works best for unruly and fine hair.
How Soft Keratin Processed?
Hair is made of three bonds; hydrogen, salt, and disulfide, out of which disulfide bond is the strongest one. Hence, the greater the disulfide bond in the hair fiber, the curlier the hair texture.
The first step involves relaxing the disulfide bonds to soften the wavy texture. The softening cream coated to the hair's length and leaves on for some time but not long to avoid damage to the bonds and elasticity of hair remain intact.
After that, the traditional keratin process is done. This process gives that natural bounce and volume to the hair also does not make your hair flat or pin-straight.
✅At-Home Keratin Treatments
With so many DIY products available today, you may wonder whether you can achieve similar results at home.
At-home keratin treatments, including shampoos, masks, serums, and treatment kits, can temporarily improve softness and reduce mild frizz. However, they don't contain the same professional-strength formulations or heat-sealing process used in salons.

If your hair is only slightly dry or frizzy, these products can be a good option for maintenance. But if you're looking for long-lasting smoothness or significant frizz control, a professional salon treatment will deliver much better results.
Best For
Mild frizz
Weekly maintenance
Temporary smoothness
Extending the life of a salon treatment
Results typically last: 1–3 weeks, depending on the product used.
Professional Tip: Think of at-home keratin products as part of your maintenance routine—not a replacement for a professional Keratin Hair Treatment.
How Does Keratin Hair Treatment Work?
Hair wash — hair is cleansed with a clarifying shampoo to remove buildup and open the cuticle
Application — the keratin formula is applied section by section, from mid-length to ends
Processing time — the treatment is left on for 20–40 minutes to allow the keratin to penetrate the hair shaft
Blow-dry — hair is blow-dried straight to prepare for the sealing step
Flat-iron sealing — hair is flat-ironed in small sections at a controlled temperature to seal the keratin into the hair shaft and lock in results
Rinse (if applicable) — some formulations are rinsed out after a set period; others are left in
The full process typically takes 1.5 to 3 hours, depending on hair length, thickness, and the specific treatment chosen.
Benefits of Keratin Hair Treatment
1. Significantly Reduces Frizz
Keratin smooths the hair cuticle, which is the primary driver of frizz. This is especially effective in humid climates where hair typically absorbs excess moisture from the air.
2. Adds Noticeable Shine
A smoother cuticle reflects more light, giving hair a healthier, glossier appearance without relying on serums or styling products.
3. Cuts Down Styling Time
Post-treatment, hair generally requires far less blow-drying and straightening effort, making daily routines significantly faster.
4. Improves Manageability
Hair tangles less, brushes more easily, and holds its smoothness for longer between washes.
5. Strengthens Hair Over Time
By filling in gaps in the hair shaft caused by damage, keratin treatments can make hair feel stronger and less prone to breakage.
6. Customizable Results
Depending on the type chosen (Express, Brazilian, Japzilian), clients can choose anywhere from a light smoothing boost to a much stronger straightening effect.
Keratin Treatment Cost in India
One of the first questions people ask is, "How much does Keratin Hair Treatment cost?"
The honest answer is—it depends.
The final price is influenced by several factors, including your hair length, thickness, level of damage, and the type of keratin treatment you choose. The quality of the products used also plays a big role. Premium salon brands generally cost more but deliver better, longer-lasting results while being gentler on your hair.
Instead of choosing the cheapest option, it's always better to look at the quality of the treatment, the stylist's experience, and whether the salon uses trusted professional products.
Approximate Keratin Hair Treatment Cost in India
Hair Length | Estimated Price |
Short Hair | ₹3,500 – ₹5,000 |
Medium Hair | ₹5,000 – ₹7,000 |
Long Hair | ₹7,000 – ₹10,000 |
Extra Long / Thick Hair | ₹10,000 – ₹15,000+ |
Please Note: Prices may vary depending on your city, the salon, the brand used, and the condition of your hair. A professional consultation is the best way to receive an accurate quote.
Keratin Treatment vs. Hair Rebonding
Many people think Keratin Treatment and Hair Rebonding are the same—but they actually work very differently.
If your goal is simply smoother, healthier-looking hair with less frizz, Keratin Treatment is usually the better choice. If you want permanently pin-straight hair, Hair Rebonding may be more suitable.
Here's a simple comparison.
Factor | Keratin Treatment | Hair Rebonding |
Effect on hair structure | Coats and fills the hair shaft | Chemically restructures the hair's natural bonds |
Straightening effect | Mild to moderate (varies by type) | Strong, permanent straightening |
Regrowth maintenance | Blends naturally as hair grows | Requires root touch-ups as new hair grows in its natural texture |
Damage level | Lower | Higher — more likely to cause long-term damage with repeated use |
Duration | 6 weeks to 6 months | Permanent, until hair grows out |
Best for | Frizz control with natural-looking results | Those wanting permanently pin-straight hair |
Keratin Treatment vs. Botox Hair Treatment
Another common comparison — see our detailed [Botox Hair Treatment Guide] for the full breakdown, but in short:
Factor | Keratin Treatment | Botox Hair Treatment |
Contains formaldehyde | Often yes (varies by type) | Usually no |
Primary purpose | Smoothing and straightening | Repairing and nourishing |
Frizz control | High | Moderate |
Best for | Very frizzy, unmanageable hair | Dry, damaged, dull hair |
Duration | 6 weeks – 6 months | 2–4 months |
Is Keratin Treatment Right for Your Hair Type?
One of the biggest myths about keratin treatment is that it's only suitable for people with curly hair.In reality, it can benefit many different hair types when the correct product and technique are used.
Hair Type | Recommended | Expected Result |
Curly Hair | ⭐⭐⭐⭐⭐ | Softer curls with significantly less frizz and easier styling |
Wavy Hair | ⭐⭐⭐⭐⭐ | Smoother waves with improved shine and manageability |
Thick Hair | ⭐⭐⭐⭐⭐ | Faster styling, reduced bulk, and excellent frizz control |
Fine Hair | ⭐⭐⭐⭐☆ | Less frizz while maintaining natural movement and volume |
Colored Hair | ⭐⭐⭐⭐☆ | Smoother texture with proper professional aftercare |
Bleached Hair | ⭐⭐⭐☆☆ | Consultation recommended before treatment |
Which Hair Type Gets the Best Results?
From my experience, clients with thick, frizzy, or humidity-prone hair usually see the biggest transformation.
For clients with very fine or heavily bleached hair, I always recommend a consultation first. In some cases, a repairing treatment such as Hair Botox may be a better starting point before moving to Keratin.
Every head of hair is different, which is why a personalized recommendation always gives the best outcome.
Who Should Get Keratin Treatment?
Keratin treatment is a good option if you have:
✔️Frizzy or unmanageable hair
✔️Hair that takes a long time to style daily
✔️Mild to moderate damage from heat styling or coloring
✔️Curly or wavy hair you'd like smoother without full straightening
✔️A desire for salon-smooth hair that still moves and behaves naturally
Who Should Avoid Keratin Treatment?
❌Those who are pregnant or breastfeeding, as a precaution given the chemical formulations involved.
❌Anyone with a known sensitivity to formaldehyde or formaldehyde-releasing preservatives (a formaldehyde-free version can be discussed with your stylist).
❌Anyone with an open scalp wound, infection, or very recent chemical treatment.
❌Those wanting a completely natural, chemical-free hair routine.
Aftercare Tips for Keratin Hair Treatment
Avoid washing your hair for at least 48–72 hours after treatment to let the keratin fully set
Use sulfate-free shampoo and conditioner to extend results
Avoid tying hair up, using clips, or tucking hair behind your ears for the first 2–3 days
Skip swimming in chlorinated pools for at least a week after treatment
Use a keratin-safe or sulfate-free hair mask every 1–2 weeks to maintain smoothness
Limit heat styling frequency where possible, even though keratin-treated hair is more heat-resistant
What Results Can You Expect After Keratin Hair Treatment?
One of the most common questions I hear is:"Will my hair become completely straight?"
The answer depends on your natural hair texture, the type of keratin treatment you choose, and the current condition of your hair.
For most clients, the biggest improvement isn't just straighter hair—it's healthier-looking, shinier, and much easier-to-manage hair.
After treatment, you can generally expect:
Noticeably less frizz
Softer, silkier texture
Enhanced natural shine
Faster styling every morning
Better humidity resistance
Hair that feels healthier and smoother
If you have naturally curly hair, keratin treatment usually softens and relaxes your curls rather than removing them completely. Wavy hair often appears smoother and more polished, while straight hair becomes sleeker and shinier.
Keratin Hair Treatment Results Timeline
Although you'll notice an immediate difference after your appointment, your hair continues to settle over the following days.
Here's a general idea of what you can expect.
Timeline | Expected Result |
Day 1 | Hair looks exceptionally smooth, glossy, and frizz-free. |
Week 1 | Maximum softness, shine, and humidity resistance. Styling becomes much easier. |
Month 2 | Hair remains smooth, manageable, and easier to style with proper aftercare. |
Month 4 | Results begin to gradually fade, although your hair usually remains healthier-looking than before treatment. |
Month 6 | Most treatments have naturally worn off. A maintenance session may be recommended if you wish to keep the same smooth finish. |
How Long Does Keratin Treatment Last?
This depends heavily on the type of treatment:
Treatment Type | Typical Duration |
Keratin Express | Around 6 weeks |
Brazilian Keratin | Up to 4–6 months |
Japzilian Keratin | Around 4–5 months |
Results generally last longer with proper aftercare — sulfate-free products, less frequent washing, and reduced heat styling all help extend the treatment's lifespan.
Frequently Asked Questions
1. Does keratin treatment contain formaldehyde? Many traditional keratin treatments, including standard Brazilian keratin, contain some formaldehyde or formaldehyde-releasing preservatives, which contribute to their longer-lasting results. Formaldehyde-free versions are available for clients who prefer to avoid the chemical, though results may be slightly less dramatic or long-lasting.
2. Is keratin treatment safe? Yes, when performed by a trained professional in a well-ventilated space, following proper application and processing guidelines. Clients with known sensitivities should discuss formaldehyde-free options with their stylist beforehand.
3. How is keratin treatment different from hair rebonding? Keratin treatment coats and fills the hair shaft to reduce frizz and add mild-to-moderate smoothing, while rebonding chemically restructures the hair's natural bonds for permanent, pin-straight results. Rebonding is more damaging and requires more maintenance as hair grows out.
4. Can I color my hair after a keratin treatment? It's best to wait at least 2 weeks after a keratin treatment before coloring your hair, to avoid uneven results and minimize additional chemical stress on the hair.
5. How often should I get a keratin treatment? Most clients repeat keratin treatments every 3 to 6 months, depending on the type of treatment used and how quickly results fade with their specific hair type and care routine.
Why Choose Poonam Lalwani for Keratin Hair Treatment in Pune?
Choosing the right salon is just as important as choosing the right treatment. At my salon in Koregaon Park, Pune, every Keratin Hair Treatment begins with a personalized consultation. Rather than offering the same treatment to everyone, I carefully assess
your hair type, previous chemical treatments, styling routine, and desired results before recommending the best option.

When you visit my salon, you can expect:
Personalised hair consultation
Premium professional keratin products
Treatments customised to your hair type
Safe application techniques
Honest recommendations
Complete aftercare guidance
A focus on healthy, natural-looking results
My goal isn't simply to make your hair look smoother for a few months—it's to help you enjoy healthier, more manageable hair in the long run.
Final Thoughts
Keratin hair treatment remains one of the most effective ways to reduce frizz, add shine, and make daily styling significantly easier — with several types available depending on how much smoothing or straightening you want. If your hair is more dry and damaged than frizzy, a Botox Hair Treatment may be a gentler fit instead — worth discussing during a consultation.
If you're unsure which type of keratin treatment suits your hair best, I offer in-person hair consultations and keratin treatments tailored to your hair type and condition.




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